IMVU (imvu.com) is a non­traditional music retailer, but a social avatar networking site.

Through VerveLife distribution, your music will be available as both a stream and download in the IMVU Music Store. People go to IMVU, create an avatar (a graphical representation of yourself) that can wander, interact, socialize and buy virtual items and music.

How IMVU Sells Your Music

Does IMVU sell your music via?

DOWNLOADS STREAMS
YES YES*
*These streams are not paid through Sound Legends. See below for more information.

Pay Rate (How Much IMVU Pays You)

Paid Streams:

Streaming tracks are purchased by users at a flat rate. An avatar can create a playlist of songs and enable other avatars to listen to it within a chat room; just like a DJ at a radio station puts together a playlist of songs for listeners to hear. When a “radio station” plays songs on the Internet, U.S. law requires you get paid. The money that is owed to you is paid to a collection agency called Sound Exchange. Sound Exchange’s job is to collect the money owed to you from streams in the U.S. and then give it to you, once you register with them (registration with Sound Exchange is free). International streaming sales are handled through another company called PPL. So, money earned from streaming your music at IMVU will NOT flow through Sound Legends: it will be waiting for you at Sound Exchange, and you need to be signed up with Sound Exchange to retrieve it.

Paid Downloads:

Streaming tracks are purchased by users at a flat rate. An avatar can create a playlist of songs and enable other avatars to listen to it within a chat room; just like a DJ at a radio station puts together a playlist of songs for listeners to hear. When a “radio station” plays songs on the Internet, U.S. law requires you get paid. The money that is owed to you is paid to a collection agency called Sound Exchange. Sound Exchange’s job is to collect the money owed to you from streams in the U.S. and then give it to you, once you register with them (registration with Sound Exchange is free). International streaming sales are handled through another company called PPL. So, money earned from streaming your music at IMVU will NOT flow through Sound Legends: it will be waiting for you at Sound Exchange, and you need to be signed up with Sound Exchange to retrieve it.

NOTE: IMVU Music Store does not accept any song that is 10 minutes or longer. If you have an album with a song that is 10 minutes or longer, that song will not be available in the IMVU Music Store.